Brave Brothers and 4Minute have done it again.
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Following last year's smash collaboration "What's Your Name?," the producer and the five-piece K-pop girl group entered the recording studio together once more and again came out with dance floor gold, this time on the new single "Only Gained Weight."
The song is the second installment of the Brave Brothers "10th Anniversary Project," a concept begun in December, where the superstar producer will release one song per month, each for a different artist, for the next 10 months, to commemorate the decade of work he has done since being hired as a producer for YG Entertainment in 2004.
But "Only Gained Weight" doesn't just confirm Brothers's knack for pumping out genre defying dance hits that are as innovative as anything in K-pop right now, but it also displays the vocal talent and charisma of 4Minute, five women who are clearly at the peak of their abilities.
It is refreshing in this era of digitized, pitch corrected and Auto-Tuned vocals that the girls of 4Minute, seem to demonstrate good old fashioned raw talent.
And while their tracks are clearly sculpted with the fluidity that Brothers is known for, the five vocalists have an original unselfconscious style that is impossible to fake.
Another aspect that separates the 4Minute sound from the rest is the group's consistently stripped down, simplified vocals. There are no flashy melodic runs; no "Superstar K" or "American Idol"-type moves just powerful singing coming straight from the heart.
It is in this way that 4Minute recalls the classic R&B acts of the 1990s like TLC or En Vogue. There was something sunny and relaxed about the sound of a lot of that era's R&B that just makes it better to dance to than the cluttered sounds of the Lady Gagas and Rihannas of today.
With today's K-pop landscape littered with soundtrack ballads or ultra-gothic electro, Brave Brothers and 4Minute seem uninterested with any of that.
Instead, they just want to get this party started, quickly.
Listen to "Only Gained Weight" the new Brave Brothers collaboration with 4Minute for the producer's 10th Anniversary Project," album RIGHT HERE
Source : kpopstarz[dot]com
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